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LinkedPerfect Business Club branding

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A Dutch business club called LinkedPerfect Business Club hired me to design their branding and website as well. The business club wanted their corporate identity to be that of a  high class and trust-worthy business club. The color blue relates to trust and stimulates customer loyalty.

Role
Graphic Designer
Creating this branding, I took my time to get to know the company and its owners. Based on their stories I created the color schemes and logo sketches. After finalizing the logo and the basic branding guidelines, I designed business cards, letters, and more.

Process
Client Meeting -> Define Company Identity and Story -> Competitor Analysis -> Create Mood Boards -> Propose Branding and Visual Identity ideas -> Define Branding -> Create Style Guide -> Create DTP designs