An (anonymous) client for this project at Fenrir Inc. had an existing Michelin Restaurant app. But, it lacked visuals from restaurants and foods which was one of the main reasons the app didn’t attract many users. Michelin Restaurants are often high class but always high in quality, which means the accompanying images of foods and restaurants should communicate this.
UI & UX Designer
I analyzed the client’s problems and user research and defined the requirements with the project manager. Even though this was a proposal design, I created a brief competitor analysis and designed some quick mock-ups for proposal purposes. They loved the proposal designs but Fenrir’s prices didn’t match their budget.
Problem analysis -> Define Requirements -> Competitor Analysis -> Create User Flow -> Design Wireframes -> Define Branding and Visual Identity -> LP Design Research -> Edit Wireframes -> Design Mock-ups